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89db8a0d — Derek Sivers formatting 4 months ago
                                                                                
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<title>The challenge: Don’t speak in future tense. | Derek Sivers</title>
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<h1>The challenge: Don’t speak in future tense.</h1>
<small>2009-11-25</small>
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<p>
	When I lived in Los Angeles, I noticed they have a strange speaking pattern.
	Everyone speaks in future tense!
</p><ul><li>
	“This guy from EMI is interested and going to be presenting it to the VP.”
</li><li>
	“We’re going to do a pilot for the fall.”
</li><li>
	“I’m getting ready to work on some new material with a hit writer.”
</li></ul><p>
	These are the things some people have to tell themselves to be hopeful when facing another day of challenges.
</p><p>
	But of course these future things rarely end up happening.
	They don’t mention it again, and you politely don’t ask.
</p><p>
	I felt like wearing a shirt that says, “TELL ME WHEN IT HAPPENS.”
</p><p>
	So now when I hear a future-tense sentence, my ears shut down.
	I’ll wish them well, but I don’t believe a word.
</p><p>
	Try noticing this in yourself and others for a week.
	Are you speaking more in future tense or present tense?
	Are they?
</p><p>
	Because <a href="/zipit">announcing your plans makes them less likely to happen</a>. 
</p>

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