~sivers/sive.rs

ref: 89db8a0db3b15ad1a131b443ccfe2a0d5f08170a sive.rs/site/ext -rw-r--r-- 3.3 KiB
89db8a0d — Derek Sivers formatting 4 months ago
                                                                                
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
<!DOCTYPE html>
<html lang="en" dir="ltr">
<head>
<meta charset="utf-8">
<title>Art doesn’t end at the edge of the canvas. | Derek Sivers</title>
<meta name="description" content="Imagine you see a caged feather on a museum wall.  The sign underneath says the artist is a political activist in jail.">
<meta name="viewport" content="width=device-width, initial-scale=1">
<link rel="stylesheet" type="text/css" href="/style.css">
<link rel="alternate" type="application/atom+xml" title="Derek Sivers" href="/en.atom">
<link rel="alternate" type="application/rss+xml" title="Derek Sivers podcast" href="/podcast.rss">
<link rel="prev" href="https://sive.rs/stage">
<link rel="next" href="https://sive.rs/pp">
</head>
<body id="article">
<section id="masthead">
<h1><a href="/" title="Derek Sivers">Derek Sivers</a></h1>
</section>
<div id="content">

<article>
<header>
<div class="blogparent">from the book “<a href="/m">Your Music and People</a>”:</div>
<h1>Art doesn’t end at the edge of the canvas.</h1>
<small>2018-01-22</small>
  <audio src="https://m.sive.rs/sive.rs.ext.mp3" preload="none" controls="controls"></audio>
</header>

<p>
	Imagine you see a caged feather on a museum wall.
	The sign underneath says the artist is a political activist in jail.
</p><p>
	Imagine that same caged feather again.
	But instead the sign says the artist is a high school kid in Florida.
</p><p>
	Or imagine that the only way to see it is to crawl deep into a shrinking tunnel that opens into a room of mirrors, where the caged feather is suspended by a thread.
</p><p>
	Same feather.
	Very different perceptions.
</p><p><strong>
	The way you present your art, and what people know about it, completely changes how they perceive it.
</strong></p><p>
	Therefore, your art doesn’t end at the edge of the canvas.
	Your creative decisions continue all the way to the end.
</p><p>
	Now think of the way you create and release music:
</p><ul><li>
	You have a tiny idea for a song.
</li><li>
	You flesh it out into a full song.
</li><li>
	You give it layers of instruments.
</li><li>
	You choose its texture when recording.
</li><li>
	You come up with an album title, and the visual look of your photos and videos.
</li></ul><p>
	Every step so far has been a creative expansion of your original idea.
</p><p>
	So now it’s time to put it out into the world.
<strong>
	Do you turn off all that creativity?
</strong>
	Just upload the song to the usual places, and announce it like everyone else?
</p><p>
	No!
	Your creative process hasn’t stopped!
	Flaunt your artistic freedoms, and have some fun with it!
</p><ul><li>
	the way you communicate with the world
</li><li>
	how you make your music available
</li><li>
	the stories you tell about your music and yourself
</li></ul><p>
	These are all the continuation of your creation.
</p><p><strong>
	Marketing is the final extension of your art.
</strong></p>

<footer>
© 2018 <a href="https://sive.rs/">Derek Sivers</a>.
(
  « <a href="/stage" accesskey="p" rel="prev">previous</a>
    ||
  <a href="/pp" accesskey="n" rel="next">next</a> »
)
<h1>
  Copy &amp; share:
  <span class="url"><a href="https://sive.rs/ext">sive.rs/ext</a></span>
</h1>
</footer>
</article>
<div id="comments"></div>
<script type="text/javascript" src="/js/comments.js"></script>

</div>
</body>
</html>